The collection is for Autumn/Winter 2012, and is exclusive to department store Selfridges. The range includes pieces for both Men and Women, and consists of bras, briefs, shorts and baby dolls. All in an ultra-voilet colour range of lime, pink and coral.
Vogue quoted Holland as saying:
"I wanted our first full underwear collection to be loud and proud. The neon adds a great flash of colour when worn to be seen with low-cut summer pieces, and it also glows in the dark - what more could you want?" he says.
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